Kings of BBQ (2023)
S01E02 Making the Rubs, Selling the Dream
Episode Overview
Cedric and Anthony team up with the Pilot R&D crew to refine their unique flavors. A meeting with the marketing department and Mike Meldman deepens their understanding of their brand’s mission and staying true to their origins. A day spent at the golf course leads to unforgettable and comical branding ideas.
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